Twitter for Lawyers "a must-read for all law firms"

Social Media for Lawyers: Twitter Edition

"Adrian Dayton’s timely book on Twitter for the Legal Profession is a ‘must-read’ for all law firms" - Christopher J Sherliker, Partner, Silverman Sherliker LLP

Social Media for Lawyers: Twitter Edition is now available in PDF format

Through till August 13th, you can order your copy of this report, in PDF format to allow for distribution through your firm for just $95 (normally ($225)

If you would like to benefit from this exclusive offer simply email publishingna@ark-group.com quoting code MP-TE1 or contact us on +1 309 495 2853 to place your order.

More Information

Table of Contents and Executive Summary

Further Reader Reviews

Overview:

There is no doubting that Twitter ever increasing popularity, it has become a key component of social media, marketing and business development strategies and is now being used extensively by forward thinking firms and lawyers to make contacts, share information, acquire new clients, communicate with colleagues and publicize their expertise.

Social Media for Lawyers: Twitter Edition - will show you exactly how to implement Twitter, how it can work for your law firm and how it can quickly become an essential business development tool.

The report exposes the myths and guides you to a position where you are regularly bringing in new business to your firm from this thriving and influential community, including CEOs and general counsel of major corporations.

Practical advice and proven examples are provided of how to establish trusted relationships and gain new clients with a relatively small amount of effort and, crucially, no initial cost.

Social Media for Lawyers: Twitter Edition is a concise guide that will help you:

- Overcome objections to using Twitter within your firm;
- Engage quickly without looking like a rookie;
- Create a Twitter profile that will hook clients in the blink of an eye;
- Quickly build a network of relevant contacts and influential people;
- Understand the tools/techniques (and the jargon surrounding them) that make Twitter a more powerful networking and business tool than any other social media;
- Find prospective clients on Twitter and offer your services to them before your competitors;
- Use Twitter to support other marketing activities;
- Capture genuine, qualified leads; and,
- Keep out of trouble and behave ethically.

Social Media for Lawyers: Twitter Edition focuses entirely on how you will bring new clients to your firm by engaging with an already waiting community of people looking for your services.

Navigating the Perfect Storm: Recruiting, Training and Retaining Lawyers

The facts are simple. The global recession has dramatically changed the situation for talent recruitment and retention in law firms.

Reported Record highs of layoffs in the profession, with estimates of Lawyers in the country who are unemployed or underemployed ranging from 30,000 and 100,000, coupled with the fact that each year Law Schools produce approximately 45,000 graduates each year, mean that there are more lawyers than jobs available

The recession has rocked the legal profession, and old game plans for Recruitment, Training and Retention will no longer work.

Managing Partner Magazine’s new report - Navigating the Perfect Storm: Recruiting, Training and Retaining Lawyers will enable you to re-examine your current recruitment, training and retention processes to ensure that your firm is in a better position to anticipate future needs while remaining competitive in a challenging market.

It looks at the key strategies needed to exploit the lessons that have been learned and the opportunities that lay ahead on topics including:

- Developing new skills including Project management and Convergence
- Changing client demands
- New-graduate recruitment
- Shortcomings in law school education
- Lateral Partner and Lateral Associate recruitment
- Training first and second year associates
- Ongoing professional development needs
- Morale, motivation, and compensation
- Associate attrition and retention

Navigating the Perfect Storm is a candid review of the current problems and challenges, that provides fresh ideas and strategies to improve Recruiting, Training and Retaining practices

It represents a valuable reality check for firms and individuals, setting out in clear terms the changes they must face up to survive and thrive in today’s legal profession.

For more information, the executive summary, table of contents, a sample chapter, and reader reviews for this report visit: http://www.mpmagazine.com/Publication.asp?pubid=78AE6CEB-1078-4874-9ADD-AD003C5515CD